Redesigning the traditional line.
In this redesign, the guidelines of the brand and its packaging were maintained, giving it a renewed and fresh image, along with the functional benefits of probiotics. Visual elements were enhanced with the use of photography to add the indulgence factor to the product. In addition, a much more environmentally friendly packaging was introduced that goes with current market trends.
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Ecofriendly packaging.
In this development, innovation lies in the development of the container. Through an embossing system, the cardboard is folded to minimize the space it occupies when it is discarded. It also allows you to use up to 85% less plastic than the traditional bottles used in this category.
