Redesigning a brand with a growing vision.
We were in charge of redesigning the Pure Nature product line. The identifying color range of each product was maintained, since there was a recognition of the product shelves. Additionally, we restructure the elements for a better readability of their benefits and attributes.
The importance of a sustainable graphic line over time.
When we create a packaging line it is important to consider that we must manage certain visual attributes that allow us to identify the brand. In addition, it is crucial that all the elements are linked together so that the consumer can identify new products that obviously belong to the same product line. This development includes food and treats for pets.