New colors for the category.
Miraflores is a major brand in the dairy product category. In this development we generate a line of products very different from the chromatic use of the category. These products evoke communication parameters such as: indulgence, flavor and quality. The same that are integrated into each communication element through out the packaging.
A yogurt with unique flavors.
The development of these flavors are in perfect harmony with the range of colors used. Navy blue remains in perfect relevance with the brand and the premium feel. In addition the use of color as a method of differentiation between flavors, generating a long-term sustainable communication line.